Recently, music videos have been making a big comeback, I feel. MTV and VH1 have long since abandoned the business that originally buttered their bread, for better or worse. Thankfully, there was Youtube to pick of the slack and now dedicated sites lie Vevo have given a home to videos from 3 of the big four record companies (Sony, EMI and Universal. Warner Brothers signed a rival deal with MTV). I've always been a big fan of music videos, I have fond memories of digging through the internet to find videos after the dedicated channels started distancing themselves from videos. Vevo is a pretty great site all told. Sure, they have edited versions of songs which sucks and their selection isn't as wide as it could be only having big labels, but the quality is high and their apps for the iPhone and Xbox 360 have been really great.
Another thing I love is Andrew Bird's latest album Break It Yourself. I've liked Andrew Bird here and there before, but this is his first album that I've listened to a bunch of times front to back. So given that these are two things I think are pretty great, Andrew Bird releasing a music video has me really excited. And he released it on Etsy somehow. I don't really know how that works exactly, but it's fitting. The video has the homespun charm that you'd expect from Etsy a fun little animated bit with a construction paper aesthetic.
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